As summer fades, people expect candy, costumes, decorations, and pumpkin-flavored everything. Because Halloween is on the way. But for business owners, Halloween is a big opportunity in terms of engagement and sales. Big brands roll out spooky Halloween campaign ideas to trick competition and treat customers. If you’re looking for some ideas to boost your […]
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The Ultimate Marketing Technology Stack for 2022
Marketing technology refers to any kind of product designed to improve marketers’ lives and business ROI. Marketers in any industry and niche can leverage marketing technology to improve numerous aspects of the business. The most obvious reasons to build your very own marketing tech stack are as follows. Why does your business need a Martech […]
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Twitter Marketing 2022: How & Why
Maybe to some of you, Twitter suddenly became more exciting after Elon Musk made a move on this social app. But Twitter has been popular forever. Twitter for marketing, socializing, or raising your voice against something; It’s nothing new. The little bird app, Twitter, is simple to use, and the whole concept of hashtags most […]
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What is Marketing Automation and How Can It Benefit Your Business?
In the age of digitalization, implementing automation has already become a best practice. According to Cision, the digital marketing automation industry will reach almost $8.5 billion by 2027. To understand which areas of business you can improve, you need to determine what marketing automation is. Let’s analyze what is marketing automation, how it works when […]
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Bite-sized Content Is The Future!
Pretty sure you prefer content that grasps your attention quickly and isn’t long or boring. The world of content marketing changes fast, and now we are at a point where the audience will consume your content if it’s short form content and takes 8-10 seconds only! More like, it’s the only few seconds they can […]
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Interactive Content Trends to Look Out For in 2022!
It’s no wonder that content marketing is becoming more competitive as the average attention span of people is something around 10 seconds now! The quicker a content captures the viewers’ attention, the better. So, creating interactive content with catchy features is one of the best choices. Interactive content trends tell us how fast this marketing […]
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Omnichannel vs. Multichannel | Shopping Experience in 2022
Pretty sure you have experience with online shopping by now. 2022 is here already, and it’s only natural for online retails to switch to more digital ways. And seeing how consumer preferences change these days, we’d say omnichannel vs multichannel shopping experience is a hot topic now. Shopping isn’t confined to physical stores anymore. Marketers, […]
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7 Best Schema Markup Plugins for WordPress
Want to boost your website’s position on the search engine results page? Want to attract a higher share of traffic to your website? Tried all the SEO tricks in the book? It’s time you used schema! Every new website that’s being launched today (which is approximately 175 new websites per minute) competes for the coveted […]
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Top Examples of Video Marketing (Part 3)
You are either doing marketing the right way, or you’re not! And the right way includes video marketing along with so many other important ways. But how do you know what works? To clear your confusion, we have some successful video marketing examples here. No matter the size of your business or the niche, using […]
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Types of Videos to Use for Marketing In 2022 (Part 2)
Living through 2021 has been eventful indeed. We’re witnessing new stuff every day, and the audience keeps changing their content preferences. The marketing world is almost ruled by videos now! You can see different types of video marketing on every social media platform, created and distributed by brands, companies, or individuals. Audience switching to a […]
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How to Create a High-Converting Affiliate Landing Page
Whether you’re promoting Amazon products, your own products, or other affiliate products, landing pages are one of the most important parts of your affiliate campaign — they’re the landing pad for converting visitors into customers. But if you don’t have one with a clear call-to-action (CTA), compelling copy, and easy-to-read formatting, then you’re losing out […]
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Video Marketing In 2022: Strategies, Statistics & Benefits (Part 1)
Videos are the most popular form of content right now. Marketing strategies change depending on the audience preference, and everyone wants to watch videos instead of reading a fat block of text! So, using video for marketing is an effective way to keep your audience engaged. 2020-2021 wear years of pandemic, and all of us […]
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Top Social Media Moments in 2020
We are already in 2021 and still can’t process all that happened in 2020! It was a chaotic year with the pandemic taking over. We got to see lots of fun and intriguing social media moments since people were confined in their homes to prevent the spread of Coronavirus. After all, social media was the […]
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Best Tools To Create and Organize Interactive Content
If there’s one thing that people crave now, it’s attention. And content creators want to steal the attention of their audience more than anything! Creating interactive content is the easiest trick to make the audience participate actively. Do you have an idea of the tools to create interactive content? If not, then you’re in the […]
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Exciting Forms You Need For Valentine’s Day Promotions
Valentine’s day is just around the corner, which means more sales and higher revenue. The annual spending on Valentine’s day is predicted to rise up to $27.4 billion, a total of 32% increase from last year. And we all know what good Valentine’s day promotions can mean for your business. 2020 was a rough year […]
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